Campaign Media Awards 2012

Campaign Media Awards organizasyonu bu yıl da gerçekleştirildi ve ilham verici ve yaratıcı medya fikirlerinin ödüllendirildiği Campaign Media Awards ödül töreninde bu yıl MediaCom en çok ödül alan ajans oldu. Bu senenin Campaign ödülünü ise
Vizeum’un Ikea için yaptığı “happy to bed” çalışması aldı.

MediaCom Dolmino için yaptığı çalışmalarla; en iyi market, meşrubat ve ev eşyaları kategorisinde kampanya ödüllerini aldı. Ayrıca MediaCom, Metropolitan Police ve Dolmino kampanyalarıyla “Best Use of Research” ve “Best Total Communications” kategorilerinde de ödüle layık görüldü.

Carat ise Gordon’s gin için yaptığı çalışmayla “Best Alcoholic Drinks Campaign” (en iyi alkollü içecek) ve Gocompare.com ile de ”Best Use of Research” ödülünü aldı. [http://www.mediaweekawards.co.uk/winners-2012]

2012 Campaign Media Awards Kazananların tam listesi:

Grand Prix

Sponsored by Miroma

 ITV

 Foundation BHF and Coronation Street

Agency: Media Idea Small

MediaCom

VW Blue Motion

Agency: Media Idea Medium

MediaCom

Mars Food - Papa's Big Tomato Challenge

Agency: Media Idea Large

Sponsored by Ok!

UM London

Burton's Biscuit Co. - Dodger's Got Talent

Agency: Media Idea  Launch

Sponsored by Shortlist Media

PHD

Warner Bros. - Horrible Bosses

Agency: Media Idea  Relaunch

Sponsored by Undertone

adam&eve

Save the Children: born to shine

Agency: International Campaign

Sponsored by TubeMogul

UM International & McCann London

Xbox Kinect - Star Wars

Small collaboration (budget under £250k)

Sponsored by Shortlist Media

Global Radio

XFM's Naked Breakfast

Large collaboration (budget over £250K)

Carat

Gordon's Gin

Media Owner: Media Idea Small

ITV

Foundation BHF and Coronation Street

Media Owner: Media Idea Medium

Channel 4 Television Corporation

Andrex Washlets Clean Campaign

Media Owner: Media Idea Large

News International

TESCO MULTIMILLION POUND MEDIA SOLUTION

Media Owner: Media Idea  Launch

ESPN EMEA

Budweiser FA Cup Sponsorship Launch

Econometrics

MEC

Morrisons

Data Innovation

Starcom MediaVest Group

EMI Hit

Research Insight

Carat

Kellogg's Crunchy Nut

Rising Star - Media Owner

Christian d'Ippolito, Unruly Media

Rising Star - Agency

Sponsored by advertising.com

Chrissy Totty, Vizeum

Media Creativity

PHD

British Heart Foundation - Heart attacks can happen on any street

Media Innovation

Sponsored by getmemedia

Vizeum

20th Century Fox - Prometheus

Media Brand of the year

Spotify

Media Agency of the year

Sponsored by Spotify

Carat

Sales Team of the year

Global Radio